ANALYTICS

High quality analytics and insights

 

Our in-depth, high quality client analytics, broad and deep market knowledge, consumer insights and unparalleled data and proprietary methodologies, provide responsive, knowledgeable and collaborative analytics services. We equip our clients with data, so they can make informed decisions.

IN DEPTH, HIGH QUALITY ANALYTICS

In addition to our data and our self-service platform, we work closely with you to develop proactive analytics to keep you ahead of the market and dive deep into the data to answer your biggest questions about the latest market developments.

Pricing Case Study

BROAD AND DEEP MARKET KNOWLEDGE

We offer broad and deep knowledge on topics including market and competitive analysis, the effect of network and pricing on customer acquisition and loyalty, promotional analysis, segment analysis, and deep understanding of customer journeys

WE ANSWER THE ELUSIVE “WHY?”

We help you unpack complex data sets so you can understand consumer buying behavior on a deeper level. Please review our Remorse Rate Case Study for an overview of our analytical capabilities

Remorse Rate Case Study

UNPARALLELED DATA AND PROPRIETARY METHODOLOGY

We curate dozens of data sources, both dependent and independent variables, and are continually adding new sources.  Our proprietary methodology  brings it all together in near real time to create a dataset that allows us to see one of the most valuable moments in consumer marketing:  the telecom switching market.  We observe 50 – 100k  daily signals , over 300 million since inception,  and have built capabilities to understand why customers switch or stay, and what they might do in the future. We have the ability to see into micro- geographies, understand demographic differences, network and distribution data and more.